{"id":10188,"date":"2023-07-24T12:23:49","date_gmt":"2023-07-24T04:23:49","guid":{"rendered":"http:\/\/medix-inc.tw\/ga4-002-copy-10188"},"modified":"2026-01-13T18:17:15","modified_gmt":"2026-01-13T10:17:15","slug":"ga4-002-copy","status":"publish","type":"post","link":"https:\/\/medix-inc.tw\/blog\/ga4-002-copy-10188","title":{"rendered":"\u30102023\u5e747\u670824\u65e5\u6700\u65b0\u3011GA4\u555f\u7528\u6b65\u9a5f\u6559\u5b78\uff01\u8a73\u7d30\u8b1b\u89e3\u65b0\u7528\u6236\u7684GA4\u8a2d\u5b9a\u65b9\u6cd5"},"content":{"rendered":"<p><!--more--><span style=\"font-weight: 400;\">\u5f9e2023\u5e747\u67081\u65e5\u8d77\uff0c\u820a\u7248\u7684\u901a\u7528 Analytics \uff08Universal Analytics\uff0c\u4ee5\u4e0b\u7c21\u7a31\u300cUA\u300d\uff09\u5df2\u7d93\u505c\u6b62\u8655\u7406\u8cc7\u6599\uff0c\u4e26\u5168\u9762\u7531 Google Analytics 4\uff08\u4ee5\u4e0b\u7c21\u7a31\u300cGA4\u300d\uff09\u53d6\u4ee3\u3002<\/span><\/p>\n<p><span style=\"font-weight: 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400;\">\u6b64\u5916\uff0c\u9ede\u64ca\u756b\u9762\u53f3\u4e0a\u89d2\u7684\u300c\u67e5\u770b\u4ee3\u78bc\u64cd\u4f5c\u8aaa\u660e\u300d\uff0c\u4e5f\u53ef\u4ee5\u67e5\u770b\u8ffd\u8e64\u78bc\u3002<\/span><b><\/b><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-10315 aligncenter\" src=\"http:\/\/medix-inc.tw\/blog\/wp-content\/uploads\/9-3.png\" alt=\"\" width=\"781\" height=\"398\" \/><\/p>\n<p><b>\uff12\uff0e\u5728GTM\u4e2d\u65b0\u589e\u4ee3\u78bc\u00a0 <\/b><br \/>\n<span style=\"font-weight: 400;\">\u5f9eGTM\u7684\u7ba1\u7406\u9801\u9762\u9ede\u64ca\u300c\u65b0\u589e\u4ee3\u78bc\u300d\u5efa\u7acb\u65b0\u7684\u4ee3\u78bc\uff0c\u4ee3\u78bc\u985e\u578b\u8acb\u9078\u64c7\u300cGoogle Analytics\uff08\u5206\u6790\uff09\uff1aGA4 \u8a2d\u5b9a\u300d\u3002<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-10314 aligncenter\" src=\"http:\/\/medix-inc.tw\/blog\/wp-content\/uploads\/10-2.png\" alt=\"\" width=\"776\" height=\"328\" srcset=\"https:\/\/medix-inc.tw\/blog\/wp-content\/uploads\/10-2.png 512w, https:\/\/medix-inc.tw\/blog\/wp-content\/uploads\/10-2-200x84.png 200w, https:\/\/medix-inc.tw\/blog\/wp-content\/uploads\/10-2-304x128.png 304w, https:\/\/medix-inc.tw\/blog\/wp-content\/uploads\/10-2-282x118.png 282w\" sizes=\"(max-width: 776px) 100vw, 776px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">\u8f38\u5165\u5148\u524d\u5728\u7ba1\u7406\u9801\u9762\u4e0a\uff0c\u5f9e\u300c\u7db2\u9801\u4e32\u6d41\u8a73\u60c5\u300d\u4e2d\u67e5\u627e\u5230\u7684\u300c\u8a55\u4f30 ID\u300d\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u89f8\u767c\u689d\u4ef6\u8a2d\u5b9a\u9078\u64c7\u300c\u521d\u59cb\u5316\u300d\u5f8c\uff0c\u5132\u5b58\u8b8a\u66f4\u3002<\/span><\/p>\n<p>&nbsp;<\/p>\n<table style=\"border-collapse: collapse; width: 100%; height: 20px;\">\n<tbody>\n<tr style=\"height: 24px;\">\n<td style=\"width: 100%; height: 20px; line-height: 170%; padding: 14px;\">\u300c\u521d\u59cb\u5316\u300d\u89f8\u767c\u689d\u4ef6\u985e\u578b\uff0c\u662f\u9664\u4e86\u300c\u540c\u610f\u8072\u660e\u521d\u59cb\u5316\u300d\u4e4b\u5916\uff0c\u6700\u65e9\u555f\u52d5\u7684\u89f8\u767c\u689d\u4ef6\u3002<\/p>\n<p>\u5b83\u9069\u7528\u65bc\u4efb\u4f55\u61c9\u5728\u5176\u4ed6\u89f8\u767c\u689d\u4ef6\u4e4b\u524d\uff0c\u9700\u8981\u5118\u65e9\u57f7\u884c\u7684\u4ee3\u78bc\u3002<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-10316 aligncenter\" src=\"http:\/\/medix-inc.tw\/blog\/wp-content\/uploads\/11-1.png\" alt=\"\" width=\"785\" height=\"375\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"GA4%E5%95%9F%E7%94%A8%E5%BE%8C%E9%80%B2%E8%A1%8C%E7%9A%84%EF%BC%94%E5%80%8B%E5%88%9D%E5%A7%8B%E8%A8%AD%E5%AE%9A\"><\/span><b>GA4\u555f\u7528\u5f8c\u9032\u884c\u7684\uff14\u500b\u521d\u59cb\u8a2d\u5b9a<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><b>\uff11\uff0e\u8cc7\u6599\u4fdd\u7559\u671f\u9593\u8b8a\u66f4\u70ba14\u500b\u6708\u00a0 <\/b><\/p>\n<p><span style=\"font-weight: 400;\">GA4\u548cUA\u4e0d\u540c\uff0c\u9810\u8a2d\u7684\u8cc7\u6599\u4fdd\u7559\u671f\u9650\u50c5\u6709\u77ed\u77ed\u76842\u500b\u6708\uff0c\u6240\u4ee5\u9700\u8981\u8b8a\u66f4\u521d\u59cb\u8a2d\u5b9a\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u5728\u7ba1\u7406\u6a19\u7c64\u53f3\u5074\u9078\u64c7\u300c\u8cc7\u6e90\u300d\uff0c\u9ede\u9078\u8cc7\u6599\u8a2d\u5b9a\u4e2d\u7684\u300c\u8cc7\u6599\u4fdd\u7559\u300d\uff0c\u5c07\u300c\u4e8b\u4ef6\u8cc7\u6599\u4fdd\u7559\u300d\u7684\u671f\u9650\u66f4\u6539\u70ba14\u500b\u6708\u4e26\u6309\u4e0b\u5132\u5b58\u6309\u9215\uff0c\u5b8c\u6210\u8a2d\u5b9a\u8b8a\u66f4\u3002<\/span><br \/>\n<!-- --><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-10317 aligncenter\" src=\"http:\/\/medix-inc.tw\/blog\/wp-content\/uploads\/12-1.png\" alt=\"\" width=\"735\" height=\"495\" \/><\/p>\n<p><b>\uff12\uff0e\u555f\u7528Google\u4fe1\u865f\u9032\u884c\u8cc7\u6599\u6536\u96c6\u00a0\u00a0<\/b><br \/>\n<span style=\"font-weight: 400;\">\u63a5\u4e0b\u4f86\uff0c\u8981\u555f\u7528Google\u4fe1\u865f\u4ee5\u9032\u884c\u8cc7\u6599\u6536\u96c6\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u5728\u7ba1\u7406\u6a19\u7c64\u53f3\u5074\u9078\u64c7\u300c\u8cc7\u6e90\u300d\uff0c\u9ede\u9078\u8cc7\u6599\u8a2d\u5b9a\u4e2d\u7684\u300c\u8cc7\u6599\u6536\u96c6\u300d\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u9ede\u64ca\u300c\u8a2d\u5b9a\u300d\uff0c\u5728\u555f\u7528Google\u4fe1\u865f\u7684\u9801\u9762\u9078\u64c7\u300c\u555f\u7528\u300d\u3002<\/span><span style=\"font-weight: 400;\">\uff08\u8acb\u6839\u64da\u4f01\u696d\u9700\u6c42\u9078\u64c7\u7b26\u5408\u7684\u4f7f\u7528\u8005\u8cc7\u6599\u6536\u96c6\u653f\u7b56\uff09<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-10319 aligncenter\" src=\"http:\/\/medix-inc.tw\/blog\/wp-content\/uploads\/13-1.png\" alt=\"\" width=\"725\" height=\"516\" srcset=\"https:\/\/medix-inc.tw\/blog\/wp-content\/uploads\/13-1.png 512w, https:\/\/medix-inc.tw\/blog\/wp-content\/uploads\/13-1-200x142.png 200w, https:\/\/medix-inc.tw\/blog\/wp-content\/uploads\/13-1-508x361.png 508w, https:\/\/medix-inc.tw\/blog\/wp-content\/uploads\/13-1-301x214.png 301w, https:\/\/medix-inc.tw\/blog\/wp-content\/uploads\/13-1-282x200.png 282w\" sizes=\"(max-width: 725px) 100vw, 725px\" \/><\/p>\n<p><b>\uff13\uff0e\u8a2d\u5b9a\u8de8\u7db2\u57df\u8a55\u4f30<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u5728\u7ba1\u7406\u6a19\u7c64\u53f3\u5074\u9078\u64c7\u300c\u8cc7\u6e90\u300d\uff0c\u9ede\u9078\u8cc7\u6599\u8a2d\u5b9a\u4e2d\u7684\u300c\u8cc7\u6599\u4e32\u6d41\u300d\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u9078\u64c7\u76ee\u6a19\u4e32\u6d41\u5f8c\uff0c\u9ede\u64ca\u5012\u6578\u7b2c\u4e09\u500b\u9078\u9805\u300c\u9032\u884c\u4ee3\u78bc\u8a2d\u5b9a\u300d\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u63a5\u8457\uff0c\u9ede\u958b\u300c\u8a2d\u5b9a\u7db2\u57df\u300d\uff0c\u8f38\u5165\u8981\u9032\u884c\u8de8\u7db2\u57df\u8a2d\u5b9a\u7684\u7db2\u57df\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\uff08\u8de8\u7db2\u57df\u8a2d\u5b9a\u6703\u6839\u64da\u7db2\u7ad9\u7684\u898f\u683c\u800c\u6709\u6240\u4e0d\u540c\uff09<\/span><br \/>\n<!-- --><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-10321 aligncenter\" src=\"http:\/\/medix-inc.tw\/blog\/wp-content\/uploads\/14-e1768298300384.png\" alt=\"\" width=\"688\" height=\"429\" srcset=\"https:\/\/medix-inc.tw\/blog\/wp-content\/uploads\/14-e1768298300384.png 353w, https:\/\/medix-inc.tw\/blog\/wp-content\/uploads\/14-e1768298300384-200x125.png 200w, https:\/\/medix-inc.tw\/blog\/wp-content\/uploads\/14-e1768298300384-304x189.png 304w, https:\/\/medix-inc.tw\/blog\/wp-content\/uploads\/14-e1768298300384-282x176.png 282w\" sizes=\"(max-width: 688px) 100vw, 688px\" \/><\/p>\n<p><b>\uff14\uff0e\u6392\u9664\u5185\u90e8\u7684 IP \u4f4d\u5740<br \/>\n<\/b><span style=\"font-weight: 400;\">\u5728\u7ba1\u7406\u6a19\u7c64\u53f3\u5074\u9078\u64c7\u300c\u8cc7\u6e90\u300d\uff0c\u9ede\u9078\u8cc7\u6599\u8a2d\u5b9a\u4e2d\u7684\u300c\u8cc7\u6599\u4e32\u6d41\u300d\u3002\u9078\u64c7\u76ee\u6a19\u4e32\u6d41\u5f8c\uff0c\u9ede\u9078\u5012\u6578\u7b2c\u4e09\u500b\u9078\u9805\u300c\u9032\u884c\u4ee3\u78bc\u8a2d\u5b9a\u300d\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u9ede\u6309\u8a2d\u5b9a\u9805\u76ee\u53f3\u5074\u7684\u300c\u986f\u793a\u66f4\u591a\u300d\uff0c\u958b\u555f\u300c\u5b9a\u7fa9\u5167\u90e8\u6d41\u91cf\u300d\u3002<\/span><br \/>\n<!-- --><br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\" wp-image-10322 aligncenter\" src=\"http:\/\/medix-inc.tw\/blog\/wp-content\/uploads\/15.png\" alt=\"\" width=\"696\" height=\"605\" \/><\/p>\n<p><span style=\"font-weight: 400;\">\u8f38\u5165\u898f\u5247\u540d\u7a31\u5f8c\uff0c\u9078\u53d6\u6b32\u6392\u9664\u7684 IP \u4f4d\u5740\u7684\u300c\u6bd4\u5c0d\u985e\u578b\u300d\u4e26\u8f38\u5165<\/span><span style=\"font-weight: 400;\">\u300c\u503c\u300d\u3002<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">\u63a5\u8457\uff0c\u9700\u7e7c\u7e8c\u5b8c\u6210\u8a2d\u5b9a\u3002<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-10324 aligncenter\" src=\"http:\/\/medix-inc.tw\/blog\/wp-content\/uploads\/16.png\" alt=\"\" width=\"723\" height=\"452\" srcset=\"https:\/\/medix-inc.tw\/blog\/wp-content\/uploads\/16.png 512w, https:\/\/medix-inc.tw\/blog\/wp-content\/uploads\/16-200x125.png 200w, https:\/\/medix-inc.tw\/blog\/wp-content\/uploads\/16-304x190.png 304w, https:\/\/medix-inc.tw\/blog\/wp-content\/uploads\/16-282x176.png 282w\" sizes=\"(max-width: 723px) 100vw, 723px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">\u5728\u7ba1\u7406\u6a19\u7c64\u53f3\u5074\u9078\u64c7\u300c\u8cc7\u6e90\u300d\uff0c\u9ede\u9078\u8cc7\u6599\u8a2d\u5b9a\u4e2d\u7684\u300c\u8cc7\u6599\u7be9\u9078\u5668\u300d\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u5728\u300c\u5167\u90e8\u6d41\u91cf\u300d\u7684\u6a19\u7c64<\/span><span style=\"font-weight: 400;\">\u53f3\u5074\u7bad\u982d\u8655\u7684\u9078\u55ae\uff0c\u5c07\u7be9\u9078\u5668\u7684\u72c0\u614b\u9078\u53d6\u70ba\u300c\u6709\u6548\u300d\uff0c\u555f\u7528\u7be9\u9078\u529f\u80fd\u3002<\/span><\/p>\n<p><span style=\"font-weight: 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